Recall Jeff Foxworthy’s famous “You Might Be a Redneck” bits from the 1990s. Here are a few about the sales process.

If you’ve ever wished you owned shares of No Decision Inc., you might need a new sales process
If you’ve ever rolled your eyes at a spammy email only to realize it’s from your own company, you might need a new sales process
If you’ve ever thought it would be easier to get pigs to fly than to have accurate information in the CRM, you might need a new sales process
If you’ve ever looked for inspiration in the movies Glengarry Glen Ross or Tommy Boy, you might need a new sales process
If you’ve ever used a ouija board for the sales forecast, you might need a new sales process
If you’ve ever confused a shell game with a funnel review, you might need a new sales process
If you’ve ever needed a swish of mouthwash to cover commission breath, you might need a new sales process

There’s a goldilocks level of sales process. Too little and it’s a mess. Too much and everything grinds to a halt. There should be just enough sales process to facilitate moving opportunities through the funnel.

None of it should inspire laughter!

Join "How to Evaluate and Improve your Sales Process" with SMP Alignment and Sentia for a live event Wednesday, September 22, 2021, 12:00 PM - 11:00 PM MDT.